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HAL Gets A Pal: Amelia Makes Her AI Debut

By Rob Starr, Content Manager

Designed to foster client adoption of artificial intelligence, IPsoft and Accenture have created an Accenture Amelia practice.  IPsoft’s Amelia platform will be used to develop strategies, solutions and consulting services around deployments of virtual agent technology. The initial focus will be  on the banking, insurance and travel industries. Cyrille Bataller, Managing Director, Artificial Intelligence, Accenture, made the necessary introductions.

What exactly is the Accenture Amelia practice?

The newly created practice, designed to accelerate clients’ adoption of artificial intelligence (AI), is a pairing of IPsoft’s Amelia virtual agent platform and Accenture’s broad technology capabilities and business process experts incorporate Amelia’s unique cognitive capabilities into



sector specific solutions. The practice aims to improve outcomes and create new growth opportunities for businesses, initially focusing on the banking, insurance and travel industries.

How is IPsoft involved and who are they?

IPsoft is a digital labor company that automates IT and business processes for enterprises across a wide range of industries. IPsoft and Accenture have been collaborating closely for a number of years now. Since Amelia’s first release, the Accenture team has worked closely with IPsoft to understand how best to integrate Amelia with business processes to have maximum impact on business performance. We have developed a methodology for working together on Amelia projects to leverage one another’s strengths.

How is Amelia currently being used?

Amelia is currently being used by a number of companies across several industries. Examples include use by a global oil and gas company to help provide a prompt and more efficient way of answering invoice queries from suppliers, in an accounts payable helpdesk. Additionally, a large US-based media services organization taught Amelia how to support first line agents to raise the bar for customer service. Other current uses of Amelia include deployment by a leading European bank within the IT function and successful testing of the platform by a prominent global bank to support its network of mortgage brokers by providing

Cyrille Bataller

Cyrille Bataller

guidance on policy details.

What else is Accenture doing regarding artificial intelligence?

We have already deployed AI in some parts of our own organization, including deployments of Robotic Process Automation, and we are working on internal use cases for Amelia as well. Accenture is also exploring the potential of myWizard—our intelligent automation platform that augments human technologists with AI—and also continues to look at existing and new products as they mature and emerge to maintain a relevant, up-to-date perspective on leading edge digital technologies. The teaming with IPsoft builds on Accenture’s own artificial intelligence capabilities and efforts; including the recently announced accelerated research and development agenda in artificial intelligence across its global network.

What’s in the future? 

The market opportunity of artificial intelligence has been expanding rapidly, with some citing these systems as a catalyst to a US$5 trillion – US$7 trillion potential economic impact by 2025. Additionally, this year’s Accenture Technology Vision report identified a key trend toward intelligent automation powered by AI, and found that 70% of corporate executives are making significantly more investments in artificial intelligence related technologies than two years ago, with 55% stating that they plan on using machine learning and embedded artificial intelligence.

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