By Rob Starr, Big4.com Content Manager
Chris Myers sits in his office pondering the Freedom Tower that’s only a short distance away. The Co-Founder & Managing Partner at Bespoke Search Group In New York understands the need for change and growth and has implemented a steady diet of both for the New York City based Executive Recruiting firm specializing in Accounting, Finance and Start-Ups since the firm started in 2013.
We caught up with him recently to talk about the importance of social media generally and LinkedIn specifically for people looking to break into the Big Four accounting and consulting firms.
“As a professional recruiter in New York City who spends the majority of my time in accounting, when I submit a resume to a client, I also include a LinkedIn profile because it’s just as important as the resume,” he says adding almost every company and person he deals with has a social presence online.
Myers, whose past credentials include time as an auditor with Ernst & Young, stresses today’s market necessitates a need to check any candidate’s profiles and credentials across multiple platforms.
“You want to see a candidate’s resume and their LinkedIn profile and even their Facebook page. It’s just another way of vetting candidates and finding any potential red flags.”
Your picture is one of the most important ingredients for success since how you look and the first impression you give off is still critical.
“When you meet someone, within the first five to ten seconds you are forming an impression based on what that person is wearing, what they said in those first few seconds and even how they shook your hand,” Myers says. In the case of LinkedIn, adding the picture parallels a European or Middle Eastern resume in the sense applicants there add these to increase that all-important initial comfort level.
It’s also important to remember that picture needs to speak to your desire to get hired and be taken seriously. That’s why Myers also suggests applicants stay away from uploading the ones they took at the beach on vacation or during a night out with friends. Professional headshots are the best bet.
Applicants to the Big Four need to make sure their resumes and LinkedIn profiles match and there are no inconsistencies between the two. In fact this experienced recruiter and career manager who has also worked for Kforce in the Washington D.C. Metro Area, cautions any of these mismatches add to the kind of red flags that can hurt your chances of moving forward with the hiring process.
Social Media Platform
This social media platform has become not only a necessary tool for those looking to break into the Big Four but for the industry that tries to match them up with prospective employers.
“The recruiting world used to be done with people cold calling from a phone book,” Myers says. “That’s been completely swayed with new avenues to get in touch. An updated LinkedIn site that looks great is a target for recruiters to go and find you. It’s also a great resource for anyone passively looking for the next opportunity. ”