Big Four & Leading Accounting and Consulting Firms – news, opinion and career opportunities for aspiring & current professionals & alumni

Category: Management and Business

Finding out how to make partner when there is no formal partnership admissions process

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Heather Townsend, co-author of ‘How to make partner and still have a life‘ and The Go-To Expert, examines how to make partner when there is no open and transparent process.

Some firm don’t have a formal process for admitting new partners. So is there any way you can work on a plan to make partner?  Of course there is! And in this [...]


12 lessons from helping a team of lawyers come second in a million pound pitch (part 1)

Heather Townsend

Heather Townsend, author of the best-selling and award-winning The FT Guide To Business Networking, and The Go-To Expert, examines what it takes to win a competitive pitch.

When I was just starting out as an independent coach and trainer, I supported the pitch team of a Top 100 law firm come second in a million pound tender.  They didn’t get [...]


12 lessons from helping a team of lawyers come second in a million pound pitch (part 2)

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Heather Townsend, author of the best-selling and award-winning The FT Guide To Business Networking, and The Go-To Expert, examines what it takes to win a competitive pitch.

When I was just starting out as an independent coach and trainer, I supported the pitch team of a Top 100 law firm come second in a million pound tender.  They didn’t get [...]


Five essentials you need to understand about your clients so they’ll be flocking to your door

Heather Townsend

Need more clients? Heather Townsend, author of the best-selling and award-winning The FT Guide To Business Networking, and The Go-To Expert, explores what you need to know about your clients to effortless attract them.

The top rainmakers tend to be talking to prospects before they are ready to buy. The reason for this is because the earlier you can [...]


7 reasons why you are not getting enough referrals from your network

Dog with an abject expression saying sorry

In this article, Heather Townsend, author of the best-selling and award-winning The FT Guide To Business Networking, and The Go-To Expert, explores why you are not getting enough high quality referrals via your network.

1. You are your network’s best kept secret

There is a myth that if you do a good job then your clients will become your [...]


Your definitive guide to creating a cast-iron business case for partnership

Career Ladder

In this article Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, brings together all of her collective wisdom on how to create a cast0iron business case for partnership…

Creating a powerful and successful business case for partnership in an accounting or consulting firm  is probably the most difficult part of [...]


Follow this simple process to build a crisp, clear and powerful business case for partner in your Big 4 firm

Are you wondering how to build a business case for partnership with impact and no waffle? Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, reveals all…

Lately, I have been talking to a lawyer who is being put up for partner in a few weeks’ time. This is unexpected and she is [...]


Just Out! The 2014 Performance Analysis of The Big Four Firms – Deloitte, EY, KPMG and PwC

The 2014 Big Four Firms Performance Analysis (Big4.com Jan 2015) CoverPage

If you are in the Big Four, or accounting industry, and looking for a unique study, not available anywhere, this is a MUST! http://www.big4.com/analysis

This new 34-page 2014 report provides a detailed analysis of the historical performance of each of the Big Four firms and insights from their combined figures, including:

Analysis of historical performance

Detailed review of 2014 performance by each [...]


4 ways for a non-fee-earner to build a powerful business case for partnership

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Are you wondering how to build a business case for partnership if you are non-fee earner? Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, reveals all…

Not all professionals who want to make partner are client-facing. We have worked with a few. They cannot build their partnership business case based upon the [...]


Your business case for partnership: 3 clever tips if you are working in industry

black & white of empty boardroom or meeting room.

Are you wondering how to build a business case for partnership if you are currently in industry? Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, reveals all…

Plenty of my clients work in industry but want a career change and to make partner at one of the Big 4.  Many of them [...]


5 common and fool-hardy mistakes people make with LinkedIn publisher

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Are you making one of these common mistakes on LinkedIn?  Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, reveals all…

As the quote goes “everyone has a good book in them”, it seems like that everyone now on LinkedIn has the opportunity to have an article on LinkedIn. Publishing on [...]


5 tried and tested ways of increasing your odds of making it through partnership track

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Getting through the partnership admissions process is a competitive process. Read this article to gain five tested tips to make sure you become a dead cert for partnership.

In this article, Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expertshares 5 tips based on her recent experiences of helping her client successfully [...]


“Technology is Everyone’s Business” – Career Management and Technology

Larry Boyer

Understanding a variety of technologies is critical for career development

How many friends do you have? How often do you tweet? What apps do you use? These were some of the questions Artie Decker was asked after he was fired in one of the opening scenes of the 2012 movie Parental Guidance. Billy Crystal’s character, Artie Decker, is a long [...]


5 clever ways to get your mentor and sponsoring partner to help you to make partner

remember book time with my mentor

Fail to use these 5 tips and you are risking sabotaging your career progression to partner in your current firm.

In this article, Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, shares 5 tips based on her recent experiences of helping her client successfully get appointed to a partnership position [...]


3 clever tips to help you get through your final interview for partnership

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These 3 tips helped our client who was a Big 4 partner get his next partner role in another large firm. Heather Townsend, co-author of How To Make Partner And Still Have A Life and The Go-To Expert, reveals all…

Getting through the last interview for partnership may be a step too far. However, armed with these 3 tips you [...]