Accenture Buys NewsPage

By Michael Foster, Big4.com Blogger

Singapore IT firm NewsPage, which provides integrated distributor management and mobility software for consumer goods firms in emerging markets, will be purchased by Accenture.

Accenture said in a statement that they believe the acquisition will complement the firm’s other software offerings, particularly the company’s CAS software platform.

Accenture is planing on combining its CAS paltform with NewsPage’s products to offer companies a way to manage global sales processes on a single platform. By combining NewsPage’s software, Accenture hopes to provide a single port of call for all sales processes in a single software space.

Senior Managing Director of Accenture’s Consumer Goods and Services Practice Fabio Vacirca said that the acquisition was vital to improve Accenture’s vision of a one-stop product for global sales process management across national markets. “This acquisition is important as it will enhance Accenture’s ability to help global consumer goods companies by supporting all route-to-market sales and delivery models across mature and emerging markets,” he said.

NewsPage currently has nearly 130 employees, who will join Accenture and continue to work on NewsPage’s products and services. They will become part of the Accenture Software practices.

NewsPage CEO Tim Yoon said that his firm is “pleased that Accenture has recognized the strength of the NewsPage products, and the valuable work that we deliver for our clients.”

The deal is expected to close by the end of October.