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Health Benefits Overshadow Work-Life Balance
by JobsintheMoney staff - February 13, 2008, from jobsinthemoney.com, reprinted with permission,
www.big4.jobsinthemoney.com
Traditional benefits such as health insurance are surging as recruiting tools,
while telecommuting and flexible work schedules are losing ground.
Not surprisingly, a plurality of the 1,400 CFOs polled by Robert Half - 37
percent - said compensation is the most effective incentive for attracting
accounting professionals. That figure was down from 46 percent in a similar
survey five years ago.
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However, more interesting is the proportion who cited telecommuting and flexible
schedules - emblems of the iconic "work-life balance" movement - as the biggest
draw for candidates. It plummeted to just 13 percent this year, from 33 percent
in 2003. Meanwhile, soaring medical costs are making the benefits package
almost as important to job candidates as salary. While a mere 2 percent of CFOs
named benefits as the top influence on candidates' choices in 2003, the figure
jumped to 33 percent in 2008.
"Companies that do not provide comprehensive employment packages, including
competitive compensation and insurance programs, risk losing top job candidates
to other opportunities," said Max Messmer, Robert Half International's chief
executive.
Less popular incentives considered in the survey were signing bonuses and extra
vacation days, each named by 4 percent as the top influence.
An independent research firm polled more than 1,400 CFOs by telephone, from a
geographically stratified random sample of U.S. companies with 20 or more
employees
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